Badge engineering is a relatively common practice that may have been happening right under your nose. Here's what it is, and ...

When a car company takes another car and slaps their own emblem on it instead of making their own design, that's badge engineering. It's often shit. But here are ten exceptions to prove the rule. 10.) ...

Badge engineering is a dirty word in the automotive world as some automakers took the idea a little too far. General Motors is probably the best example as they cranked out a ridiculous number of ...

We're all familiar with badge engineering, right? It's the magical process by which a carmaker can make a whole new car just by changing the car's name, badges, maybe lights, and bits of trim and ...

One misguided redesign nearly erased decades of Dodge Charger muscle car credibility.

Badge engineering is a time-honored tradition in the automotive industry. It wasn't long ago that even Rolls-Royce and Bentley sedans could only be distinguished by their grilles and badging.

Gerhard started his career in automotive journalism in 2010, after finishing degrees in Communication, English, and Politics, and diplomas in Film and Art Appreciation and Graphic Design. He's ...

Badge engineering used to be pretty common in the automotive industry and GM was one of the most prolific companies doing it. In fact, the Chevrolet Trailblazer was virtually identical to the Buick ...

They say imitation is the sincerest form of flattery. So, what better way to imitate something that’s perfect and needs no change? Well, that’s how badge engineering was actually conceptualised. Badge ...

For the last few months, I’ve been up to my neck in electronic conference badges. This year, I created the single most desirable badge at DEF CON. I also built a few Tindie badges, and right now I’m ...