Consumer goods brands feel a constant tension: the push for short-term sales vs. the pull of long-term brand value. Consumers feel it, as well. Take a step away from your business and think about how ...
NEW YORK — Nizoral is turning to what seems an unlikely source to grow its mass retail antidandruff shampoo business: salons. On Jan. 14, executives from McNeil Healthcare, a division of Johnson & ...
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